一、监管重点
Ofcom 于2026年9月9日启动非自愿私密影像(NCII)专项执法计划,将即时通信列为重点行业,相关哈希比对准则修订已于9月30日生效。适用服务采用准则措施时,须对适当比例的命中内容开展人工复核;该比例应结合检测可信度、潜在伤害及误判影响确定,而非套用统一百分比。未采用哈希比对的服务,须证明替代措施同样有效。([ofcom.org.uk](https://www.ofcom.org.uk/online-safety/illegal-and-harmful-content/Enforcement-programme-into-measures-being-taken-by-services-to-prevent-users-from-encountering-or-sharing-non-consensual-intimate-imagery-NCII?language=en&utm_source=openai))
二、对企业的影响
即时通信平台被列入执法重点,不代表全部私聊都要扫描:ICU C14 的相关内容范围限定为英国用户可接触、经服务公开传播的图像内容,适用性还须结合服务规模与风险判断。对适用业务,提高召回率或使用未验证哈希,通常意味着更高的人工复核需求。若误判触发封号或影响创作者收入,审核团队还须考虑处罚能否及时撤回,不能只考核拦截数量。([ofcom.org.uk](https://www.ofcom.org.uk/siteassets/resources/documents/online-safety/information-for-industry/illegal-harms/detecting-intimate-image-abuse/amendments-to-illegal-content-codes-of-practice-for-user-to-user-services.pdf?v=425051))
三、操作建议
操作上,可先把公开图片、视频分享与私人会话分开建档,记录适用性判断,再将人工工作拆成个案违法性判断与抽样质量检查两条队列。对每次阈值调整保留准确性、误报及漏报证据;用户举报发现的漏检内容,也应回流质量检查,而非结案即止。依准则路径实施时,至少每六个月复核精确率与召回率的平衡,并记录配置依据、复核结论及纠正动作。([ofcom.org.uk](https://www.ofcom.org.uk/siteassets/resources/documents/online-safety/information-for-industry/illegal-harms/detecting-intimate-image-abuse/amendments-to-illegal-content-codes-of-practice-for-user-to-user-services.pdf?v=425051))
常见问题
我们的产品只有一对一客服图片上传,也要接入扫描吗?
供应商说命中率很高,能取消人工复核吗?
项目还未上线,能否把9月30日之后视为宽限期?
参考来源
- Ofcom: Enforcement programme into measures being taken by services to prevent users from encountering or sharing NCII — 9 September 2026
- Ofcom: Guidance on appropriate proportion of human review for intimate image abuse hash matching — 9 September 2026
- Ofcom: Amendments to Illegal content Codes of Practice for user-to-user services — in force 30 September 2026
- Ofcom to crack down on spread of illegal intimate images and deepfakes, boosting protections for women and girls online — 9 September 2026